Strategic Product Marketing Advisor at iA, Magog

Elevate your career as a Senior Advisor in Product Marketing at iA. Lead innovative go-to-market strategies and drive growth in insurance and savings solutions.

As a key player in iA's strategic marketing team, you'll harness your 8+ years of experience in financial products to shape effective marketing initiatives. Collaborate with teams across product, sales, and communication to develop comprehensive go-to-market plans. This hybrid role emphasizes your expertise in data analysis, market trends, and customer engagement strategies.

Key Responsibilities:• Develop integrated marketing strategies aligning with product goals • Analyze market data to inform product development • Define customer journeys and key messaging • Design growth and product lifecycle management strategies • Optimize digital presence and user experience

Requirements:• Minimum 8 years of strategic marketing experience • Strong proficiency in data analysis and market monitoring • Excellent collaboration and stakeholder management skills • Bachelor’s degree in marketing; master’s preferred • Advanced English proficiency for strategic presentations

Your strategic vision and marketing skills will thrive at iA, making a real impact in the finance sector. #J-18808-Ljbffr